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The Definition of Retail Insanity: Doing the Same Old Merchandising, Hoping for Better Results

If you are feeling constrained by run-of-the-mill online merchandising approaches and tools, attend the Merchandising Essentials Webinar and hear from industry experts on the latest techniques for effective multi-channel product display, pricing, and promotions.

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Speakers

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  Tamara Mendelsohn

  Forrester Research Senior Analyst

  Tamara is a senior analyst whose focus is on commerce platforms and other online selling tools. She is also responsible for covering retail technologies like in-store kiosks and loyalty programs that enable and support multichannel sales strategies.

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  Sarah Veit

  Bare Escentuals Director of Web Marketing

  Sarah is responsible for leading Bare Escentuals' ecommerce growth and online marketing efforts. Bare Escentuals products are sold online at www.bareescentuals.com, in company-owned Bare Escentuals retail boutiques, on QVC and through TV infomercial, mail order, select specialty retailers like Sephora, Ulta and Nordstrom, plus high-end spas and international channels.